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Posted on 3/30/2016 by Wendy Hensley, Marketing Manager |
Did you know you can use video ads to target new patients? Video ads are the same price as other ad types and can give you more bang for your buck if you're targeting your audience properly. With video quickly becoming a leader in Facebook consumption, it's easy to see why video ads would be a worthwhile investment. Video allows your patients or potential patients to see and connect directly with you. Don't let being camera shy stop you! At least be on camera for a few seconds at the beginning of the video. If a Facebook user sees a face talking to them in a video they are much more likely to unmute it and listen which means you have potential to reach that many more people. Keep in mind that the ads play but don't have sound until the user interacts with them so it's important to quickly grab attention visually and keep your most important content 10 - 15 seconds into the video. As for video ad length, there really is no set time that seems to work best. The most important thing is to entertain, provide excellent value and information, and educate your viewer. So should you invest in video ads to target new patients? Absolutely! Doing so will help your social media marketing activities. For help with your social media marketing, contact us. Our team of experts are ready to take your online marketing to the next level. (888) 246-6906 info@weomedia.com |
Marketing Services for Dentists & Dental SpecialistsAs leaders in our industry, we here at WEO Media can help you and your team navigate the intricate complexities surrounding today's dental marketing. Dental WebsitesYour dental website is the first impression your potential patients have of your practice, make sure that impression is the one you want to make. Dental SEOWhen your business is at the top of Google’s search results, you should see a significant increase in website traffic. Dental PPCPay per click ads typically pop up at the top of search engine results pages and are an effective tool if you want to drive more traffic to your website. Patient PipelineOptimize marketing efforts, increase practice revenue, and get higher returns on your investments. Reputation ManagementDrive patient reviews to the most important online review sites for dentists: Google, Facebook, and Healthgrades. Social MediaWe will work with you to implement strategies designed to grow your followers, and ultimately grow your practice.
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Why Choose WEO?Not your Average Dental Marketing AgencyWEO Media specializes in dental marketing for dentists across the country, offering a comprehensive suite of services tailored specifically for you.We have helped dental practices across the country enhance their online presence, attract new patients, and increase patient retention. We understand the unique challenges and opportunities within the dental industry. Our expertise in SEO, website design, and content marketing ensures that your practice is easily found online. Ensure your practice remains competitive in an ever-evolving landscape, our commitment to innovation means your marketing efforts will always be cutting-edge.At WEO we take the time to understand your practice's specific goals and tailor our marketing strategies to meet your needs. Whether you need a new website, social media management, reputation management, or pay-per-click advertising, WEO Media provides customized solutions that fit your needs and budget. |